Maxim brings expertise in high-performance mixed signal integration to automotive platforms.

Munich, Germany—September 17, 2015—Maxim Integrated Products, Inc. (NASDAQ: MXIM) will demonstrate highly integrated analog solutions at Electronics in Vehicles (ELIV) 2015 in Baden-Baden, Germany (October 14-15, 2015). Maxim's infotainment, advanced driver assistance systems (ADAS), and safety solutions save system designers board space, cost, and time. As a result, drivers benefit from an enhanced user experience through high performance, connectivity, and improved safety.

Maxim will provide technology demonstrations in the following areas:

  • Gigabit multimedia serial link (GMSL) SerDes: enables the design of surround-view systems for ADAS with fewer components and faster time to market
  • LED headlights: powers high beams, low beams, and daytime running lights with hyper-efficient, visually stunning LEDs
  • RF-to-Bits® hybrid radio: brings software-defined radio (SDR) enabled cars to market faster with flexible RF-to-Bits technology
  • USB charging: charges smartphones and tablets from a car battery at maximum speed while protecting infotainment systems and portable devices

As the pace of innovation accelerates, automotive manufacturers require new levels of integration. With analog integration, system engineers can accelerate their designs and significantly save component count and cost.

For details about Maxim's automotive solutions, visit http://bit.ly/1NxX1Ia.